Nissan launched the new Grand Livina, which is refreshing from the previous model, with a sales target of 20 thousand units. “By keeping the stylish design, comfortable and fuel efficient, we present New Nissan Grand Livina,” said President Director of PT Nissan Motor Indonesia (NMI) Tarayuki Kimura, here on Thursday night. He explained that small changes made in all-purpose car (MPV) was mainly at four parts, the interior, speedometer, grill, and wheels.
Interior color changed from beige (beige) to black, the color changed to white speedometer, as well as grill and aluminum wheels designed to reinforce the impression of “sporty” and style. New Grand Livina marketed by five variants of SV 1.5, 1.5 XV, 1.5 Highway Star, 1.5 Ultimate, Ultimate and 1.8 for both automatic and manual transmission. “The range of prices starting from Rp169, 5 million to Rp236 million per unit (on the road in Jakarta),” he said.
Tarayuki said the Grand Livina is the flagship of Nissan in Indonesia because it has contributed as much as 60 percent of sales amounted to 37,542 units last year.
Since its launch in April 2007 until the end of January 2011, he said, selling MPV seven-passenger capacity had reached 64,553 units.
He also said Nissan’s sales target this year to reach 60 thousand units or controlling about 7.6 percent of Indonesia’s car market is projected to reach number 790 thousand units.
In addition to the Grand Livina, Nissan also relies on contributions from sales of other models such as March, which was launched in November 2010 with the number of orders until the end of January 2011 reached 3,000 units, then targeted Juke and Infiniti came out in the Indonesian market this year.